Wednesday, September 15, 2010

Ooops

Uh, oh, did I scare everybody with the mention of (gasp!) Marketing? The ol' blog got pretty quiet all of a sudden. Well, I sure didn't mean to scare you all off into corners, cowering and whimpering. But it is an important part of what we do, so I thought I'd spend some minutes discussing it. But if you don't want to hear it............then I suppose you are either raking in money hand over fist with your art and you don't need marketing, OR.......the subject scares you. And well it should. Marketing analysts get paid really good money to do what they do, and we could all take something home from that. Think of your favorite commercial. Is it funny, is it to the point, is it annoyingly stuck in your head for days? That's exactly what you have to do with your art branding. Get it stuck in everyone's head, but in a good way, so that when they need a gift, a print, a wedding present, Christmas cards, or a new full sized painting for that spot over the fireplace in their dream home, they think of you!! C'mon, let's hear from you, even if it's just to tell me that you don't want to hear about marketing anymore. :P

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